Vikings/Eagles + Top Cable Sports Originals for September 14, 2023
The season debut of Thursday Night Football on Amazon Prime Video with the Vikings/Eagles averaged 15.054million viewers, which is a record for TNF on Amazon.
That number includes viewing on local broadcast affiliates in the Philadelphia and Minneapolis-St.Paul markets. That’s versus 13.0 million for last year’s Chiefs/Chargers opener on Amazon.
You may have read that Nielsen would be incorporating some of Amazon’s first-party data into the Nielsen numbers this year, but for now that’s on hold and measurement-wise, it’s an apples to apples comparison to last year.
Nielsen data ranked/sorted by adults 18-49 rating: