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Top Cable Sports Originals + Broncos/Chiefs for Thursday, October 12, 2023
13.8 million for Chiefs/Broncos, 5.8 million for Phillies/Braves across TBS & truTV.
The Denver Broncos vs. the Kansas City Chiefs on Amazon Prime Video’s Thursday Night Football averaged 13.8 million viewers. That’s up 57% versus last year’s Commanders/Bears matchup that averaged 8.8 million viewers.
The 13.8 million viewers number includes viewing via local broadcast TV affiliates in the teams’s local markets.
You may have read that Nielsen would be incorporating some of Amazon’s first-party data into the Nielsen numbers this year, but for now that’s on hold and measurement-wise, it’s an apples to apples comparison to last year.
Braves/Phillies NLDS game 4 averaged 5.8 million across TBS and TruTV.
Nielsen data sorted by adults 18-49 rating: